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Authors |
You need to build your brand in order to grow your business. As a published author you are a credible expert. We help you leverage this expertise to effectively build your business by focusing on the writing, publishing, distribution and marketing of your book.
Many of our authors have considered traditional and self-publishing models. They soon realize that the traditional publishing take a long time (18 months on average), and self-publishing requires expertise you probably don’t ave and don’t want to learn. Plus, both of these models leave much of the marketing to the authors. Our program ties it all together for you with a proven model that has produced award winning books and Amazon.com best sellers.
Our program helps you through each stage of this process by focusing on:
- Writing: We have the writers, technical editors, copy editors, and proofreaders ready to jump in and make sure your book is as good as it can be.
- Publishing: We have book jacket and layout designers to help you create your book. We manage all aspects of production and printing like paper stock, binding, book sizes. Then we distribute your book through the major book distribution channels, like Baker & Taylor and Ingram, Amazon.com, Barnes and Noble, Borders Books, etc.
- Marketing: We have a full-service book marketing program that will develop a customized book marketing plan for your business. Many self publishing authors forget about this crucial step. Your book isn’t going to help you grow your business if no one knows about it.
As a 42 Rules Author, you have access to the marketing infrastructure created for the 42 Rules book series. This infrastructure is designed to give you the tools to implement and drive a successful marketing campaign:
- 42 Rules Web site with Book and Author pages
- 42 Rules media kit
- Press release template and media outreach strategies
- E-marketing infrastructure
- On-line registration
- Email campaign to registered subscribers
- Blog
- Webcasts
- Social media links
Get your free book evaluation – complete this short questionnaire and we’ll provide feedback on your book idea.
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Silver $5,500 |
Gold $7,500 |
Platinum $9,500 |
Group Teleseminars
(bi-weekly) |
Included |
Included |
Included |
Individual Coaching |
1 session |
Monthly
30-minute sessions |
Bi-monthly
30-minute sessions |
Project Management |
Included |
Included |
Included |
Developmental Editing |
1 review of all rules |
1 review of all rules |
2 reviews of all rules |
Support in Securing Testimonials and Foreword |
None (2) |
1-3 testimonials Support for Foreword |
3-5 testimonials Support for Foreword |
Book Cover and Jacket Design |
Fits within Imprint(1) |
Fits within Imprint(1) |
Fits within Imprint(1) |
Copy Editing & Proofreading |
Included |
Included |
Included |
Page Layout |
Included |
Included |
Included |
e-Book |
50 free licenses |
100 free licenses |
250 free licenses |
Printed Books |
100 |
150 |
250 |
Approximate Time to Market once the
Manuscript is Received(4) |
~ 3 months |
~ 3 months |
~ 2 months |
e-Commerce engine through Happy About & 42 Rules |
Included |
Included |
Included |
Distribution Through the Book Channel - Amazon, Baker & Taylor, Ingram (3) |
Included, Premium Placement |
Included, Premium Placement |
Included, Premium Placement |
Marketing Plan and PR Support |
Standard marketing infrastructure includes:
3 webpages,
premium placements,
2 push emails,
press release,
1 webcast,
book-specific blog |
Standard marketing
PLUS
1 press release,
1 push email,
1 webcast,
consultation on your book,
marketing plan |
Gold marketing
PLUS
flyer to 3,900 librarians,
cooperative mailer to 3,500 newspaper book reviewers and 3,500 booksellers,
customized book marketing plan,
personal publicist for 3-months |
Master Mind Group (bi-weekly) |
Included |
Included |
Included |
Inclusion in Happy About book promotional events |
Included |
Included |
Included |
Marketing Subscription (6) |
$179/month
1 month free |
$179/month
2 months free |
$179/month
3
months free |
(1) Standard cover is paperback, hard-cover available.
(2) Can be purchased separately.
(3) Click for current distribution locations: http://happyabout.info/distribution.php
(4) After final manuscript is received; Author approval of proof copy may delay tie-to-market by up to 2 weeks.
(5) Minimal requirement to purchase (or sell) 200 books within a 12-month period.
(6) Subscription is required for 6-months after publication.
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